The First-Party Data Future: Helping small and local newsrooms harness their superpower
For the news industry to lead in the AI era instead of chasing it, publishers need a first-party data infrastructure that enables even the smallest newsrooms to achieve better product-market fit and enduring revenue streams while utilizing AI.
Newsrooms Must Prepare for AI by Getting Their First-Party Data Right
AI can’t help your newsroom if your first-party data is a mess.